Lessons from the School of Hard Knocks: Price, Value, and Margin Mastery

In this episode of the Revenue Accelerators podcast, host Deep Trikannad dives into the topic of the School of Hard Knocks in sales. He shares personal anecdotes and valuable lessons learned from his early days in the industry, focusing on a pivotal experience pitching a large insurance company against a tough incumbent. Deep discusses the importance of understanding pricing dynamics, the value of a product, and the art of selling based on customer needs. Discover how this lesson shaped his sales career and led to achieving remarkable margins. Join us as we explore the significance of embracing and learning from the School of Hard Knocks to become a better sales representative. Tune in and gain insights on pricing strategies, value-based selling, and maximizing margins.